Who we are
We’re a digital marketing company, passionate to helping ambitious founders build their presence online. We empower our clients to connect, engage, and succeed in the digital world. L.I.T specializes in social media management, email marketing, SEO and creative strategy. We create brand experiences that establish you as a leader in your field.
Who We Work With
We partner with solopreneur’s, small businesses, and medium sized businesses who know that a powerful online presence is essential to scale. Our clients are often independent authors and small businesses who are passionate about fostering wellbeing through their products and services.
What we Do Differently
We take a personalized, hands-on approach to every project, ensuring that each strategy is as unique as the authors and businesses we work with. Unlike larger agencies, we focus on building close, collaborative relationships with our clients, taking the time to truly understand their values, vision, and audience.
We specialize in blending creativity with data-driven strategies, offering customized marketing solutions that resonate with wellness-focused and lifestyle-driven communities. This isn’t a cookie-cutter agency where we offer one size fits all solutions. We know different leaders have different innovations and that creates true transformation.
Meet the Founder
Alora Benitez
I’ve always enjoyed the art of storytelling though it took a few pivots to figure out my way of bringing stories to life. In college I knew I chose the right field of study, media marketing, but did not know what my niche would be. I then came across my now client, Mike Manazir who is a bestselling author and was offered to do some marketing work for him. For some reason this clicked for me, creating back end strategies, boosting book sales, enhancing social media profiles, expanding his presence on other platforms, and the list goes on. But what I was really doing, storytelling. Thinking back to my interest of the arts, it became clear to me storytelling through digital marketing is my passion.
I created L.I.T as an abbreviation for literature as a tribute to my love for communication and my first client being an author. I then spoke with my client about his experience in authorship and realized there were many independent authors who were not getting exposed to the benefit of having a social media presence, even more so for smaller businesses as well. Many do not have the time or resources to do it all themselves. Other traditional marketing companies will not only focus on one aspect to the marketing strategy for these clients but also over charge. This gap inspired me to launch L.I.T marketing, a space for independent and small business founders to meet strategic growth. Our mission? empower founders to truly lead in the digital world, to make marketing L.I.T.